Rakuten - Web Usage Statistics and Market Share

Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Rakuten.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Rakuten key performance metrics.

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Websites using Rakuten

Description of Rakuten: Rakuten (formerly Ebates) allows you to earn cash-back rewards.

Rakuten is used by 1.36% of websites in the Affiliate programs category.

Style & Fashion is the most popular main category among the websites using Rakuten.

Beauty is the most popular subcategory among the websites that are using Rakuten.

The technologies that are most often used together with Rakuten are Rakuten Advertising, Facebook Pixel, Skai, HSTS, Facebook, core-js, Module Federation, webpack, HTTP/3, Open Graph.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Rakuten may also be interested in using these other technologies: Skai, Rakuten Advertising, Back In Stock, Foursixty, Podsights, Global-e, UpSellit, AddShoppers, Nosto, CivicTheme.

Top IAB Industry Verticals using Rakuten

Top 10 technologies that are most often used together with Rakuten

Technology% of use together with RakutenWebsite
Rakuten Advertising86.84https://rakutenadvertising.com/
Facebook Pixel80.92http://facebook.com
Module Federation58.55https://webpack.js.org/concepts/module-federation/
Open Graph49.34https://ogp.me

Technologies that are most interesting for website using Rakuten, as determined by our AI recommender

TechnologyAI Recommendation Score Website
Rakuten Advertising0.39https://rakutenadvertising.com/
Back In Stock0.2https://backinstock.org

Distribution of domains using Rakuten over IAB1 verticals

Introduction to Rakuten

Rakuten is a Japanese e-commerce company that operates a variety of online and offline services, including a marketplace, travel booking site, and online banking platform. It also offers a loyalty program, Rakuten Super Points, which rewards users for purchases and can be redeemed across its various services. Rakuten has expanded globally through acquisitions and partnerships and is a leading e-commerce player in Japan and several other countries.

Practical Applications of Rakuten

1. E-commerce: Rakuten is a popular online marketplace that allows businesses to sell their products and services online.

2. Cashback rewards: Rakuten offers cashback rewards to its users when they make purchases on the platform. This incentivizes customers to continue shopping on Rakuten and helps to increase customer loyalty.

3. Travel booking: Rakuten Travel is a platform that allows users to book travel accommodations, such as hotels and flights. This service is particularly popular in Japan, where Rakuten is based.

4. Mobile payments: Rakuten Pay is a mobile payment service that allows users to make payments using their smartphones. This service is becoming increasingly popular in Japan and other countries.

5. Digital content: Rakuten has a number of digital content services, including e-books, music, and video streaming. These services allow users to access a wide variety of content without having to purchase physical copies.

Benefits and Advantages of Rakuten

- Rakuten provides a cashback program, allowing users to earn money back on purchases made through the platform.
- The platform offers a wide range of products and services, including clothing, electronics, travel accommodations, and more.
- Rakuten has partnerships with many popular retailers, providing users with access to exclusive deals and discounts.
- The platform offers a convenient mobile app for easy access to deals and cashback offers on-the-go.
- Rakuten offers a referral program, allowing users to earn money by referring friends and family to the platform.
- The platform provides a user-friendly interface and easy-to-use search function, making it simple to find the best deals and products.
- Rakuten offers additional benefits, such as Rakuten Super Points, which can be redeemed for gift cards and other rewards.

Distribution of domains using Rakuten over IAB2 verticals

Most popular websites using Rakuten

WebsiteIAB category 1IAB category 2OpenRank
tutorialspoint.comTechnology & ComputingComputing5.24
seatgeek.comEvents and AttractionsConcerts & Music Events5.13
konmari.comHobbies & InterestsArts and Crafts4.95
holtrenfrew.comStyle & FashionReggae4.52
miansai.comStyle & FashionArts and Crafts4.52
helmutlang.comStyle & FashionDesigner Clothing4.41
kule.comStyle & FashionChildren's Clothing4.41
dermaflash.comStyle & FashionBeauty4.4
mdfinstruments.comHobbies & InterestsArts and Crafts4.37

Less popular websites using Rakuten

WebsiteIAB category 1IAB category 2OpenRank
junelife.comHome & GardenHome Appliances0
jrt996.comHome & GardenGardening0
embassysuitesalpharetta.comTravelTravel Type0.7
hiltonbusinessonline.comTravelTravel Type1.89

Distribution of domains using Rakuten over 1 million most popular domains

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Distribution of domains using Rakuten over domain ages

The average age of websites using Rakuten is 14 years.

The average page rank (measure of backlink strength) of websites using Rakuten is 3.32.

5 technologies that are less often used together with Rakuten

Technology% of use together with RakutenWebsite
Salesforce Marketing Cloud Account Engagement0.6579https://www.salesforce.com/products/marketing-cloud/marketing-automation