Lytics - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Lytics.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Lytics key performance metrics.

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Websites using Lytics



Description of Lytics: Lytics is a customer data platform built for marketing teams.

Lytics is used by 8.95% of websites in the Customer data platform category.

Business and Finance is the most popular main category among the websites using Lytics.

Business is the most popular subcategory among the websites that are using Lytics.

The technologies that are most often used together with Lytics are Open Graph, Facebook Pixel, core-js, HSTS, Google Publisher Tag, Facebook, Google Hosted Libraries, cdnjs, reCAPTCHA, Cloudflare.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Lytics may also be interested in using these other technologies: AccessiBe, Cloudflare Browser Insights, Google Publisher Tag, DoubleClick for Publishers (DFP), Amazon ALB, Tawk.to, In Cart Upsell & Cross-Sell, Alpine.js, The Events Calendar, Selectize.



Top IAB Industry Verticals using Lytics





Top 10 technologies that are most often used together with Lytics



Technology% of use together with LyticsWebsite
Open Graph62.07https://ogp.me
Facebook Pixel58.62http://facebook.com
core-js55.17https://github.com/zloirock/core-js
HSTS43.1https://www.rfc-editor.org/rfc/rfc6797#section-6.1
Google Publisher Tag41.38https://developers.google.com/publisher-tag/guides/get-started
Facebook37.93http://facebook.com
Google Hosted Libraries34.48https://developers.google.com/speed/libraries
cdnjs34.48https://cdnjs.com
reCAPTCHA31.03https://www.google.com/recaptcha/
Cloudflare29.31http://www.cloudflare.com




Technologies that are most interesting for website using Lytics, as determined by our AI recommender



TechnologyAI Recommendation Score Website
AccessiBe0.22https://accessibe.com/
Cloudflare Browser Insights0.19http://www.cloudflare.com
Google Publisher Tag0.19https://developers.google.com/publisher-tag/guides/get-started
DoubleClick for Publishers (DFP)0.19http://www.google.com/dfp
Amazon ALB0.19https://aws.amazon.com/elasticloadbalancing/
Tawk.to0.17http://tawk.to
In Cart Upsell & Cross-Sell0.17https://incartupsell.com
Alpine.js0.17https://github.com/alpinejs/alpine
The Events Calendar0.17https://theeventscalendar.com
Selectize0.16https://selectize.dev


Distribution of domains using Lytics over IAB1 verticals











Introduction to Lytics

Lytics is a customer data platform that uses behavioral and demographic data to help businesses create personalized marketing campaigns. It offers segmentation, data enrichment, and real-time insights to improve customer engagement and drive revenue growth.

Practical Applications of Lytics


- Personalized marketing campaigns and advertisements based on user behavior and preferences.
- Customer segmentation and targeting for more effective marketing strategies.
- Predictive analytics for identifying potential customers and opportunities for upselling or cross-selling.
- Real-time customer insights for businesses to adjust their marketing efforts and improve customer experience.
- Optimizing website and app experiences based on user behavior and preferences.
- Improving customer retention and loyalty through personalized experiences and targeted messaging.
- Streamlining and automating marketing processes for more efficiency and cost-effectiveness.

Benefits and Advantages of Lytics

- Lytics allows businesses to collect and consolidate customer data from various sources, providing a comprehensive view of customer behavior and preferences.
- Lytics uses machine learning and predictive analytics to personalize marketing campaigns, resulting in higher engagement and conversion rates.
- Lytics enables marketers to automate and optimize their campaigns based on real-time data, freeing up time and resources for other tasks.
- Lytics has a user-friendly interface and integrates with popular marketing tools, making it easy for businesses to implement and use.
- Lytics provides detailed reports and analytics, allowing businesses to measure the effectiveness of their campaigns and make data-driven decisions.



Distribution of domains using Lytics over IAB2 verticals













Most popular websites using Lytics



WebsiteIAB category 1IAB category 2OpenRank
squarespace.comBusiness and FinanceMarketplace/eCommerce6.74
ainonline.comBusiness and FinanceIndustries5.04
qsrmagazine.comEvents and AttractionsBars & Restaurants4.99
medicaldesignandoutsourcing.comBusiness and FinanceIndustries4.59
highereddive.comBusiness and FinanceIndustries4.35
1077jamz.comMusic and AudioRock Music4.26
timberlane.comHome & GardenArts and Crafts4.26
jammin1057.comEvents and AttractionsRock Music4.18
yamahaden.comHobbies & InterestsMusical Instruments4.18
paymentsdive.comBusiness and FinanceIndustries4.17




Less popular websites using Lytics



WebsiteIAB category 1IAB category 2OpenRank
theultimatesurfersweeps.comSportsExtreme Sports0
triadinteractive.comTechnology & ComputingComputing1.25
cloverpayprocessing.comPersonal FinanceIndustries2.01
thelorax.comBooks and LiteratureArts and Crafts2.04
homealarmsystems.comHome & GardenHome Security2.16


Distribution of domains using Lytics over 1 million most popular domains
















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Distribution of domains using Lytics over domain ages



The average age of websites using Lytics is 13.2 years.

The average page rank (measure of backlink strength) of websites using Lytics is 3.23.











5 technologies that are less often used together with Lytics



Technology% of use together with LyticsWebsite
Plesk1.7241https://www.plesk.com/
Twitter1.7241http://twitter.com
FlexSlider1.7241https://woocommerce.com/flexslider/
Umbraco1.7241http://umbraco.com
Getsitecontrol1.7241https://getsitecontrol.com