Klaviyo - Web Usage Statistics and Market Share


Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Klaviyo.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Klaviyo key performance metrics.

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Websites using Klaviyo



Description of Klaviyo: Klaviyo is an email marketing platform for online businesses.

Klaviyo is used by 6.43% of websites in the Marketing automation category.

Style & Fashion is the most popular main category among the websites using Klaviyo.

Beauty is the most popular subcategory among the websites that are using Klaviyo.

The technologies that are most often used together with Klaviyo are Module Federation, webpack, HSTS, Facebook Pixel, HTTP/3, core-js, web-vitals, Open Graph, Facebook, Boomerang.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Klaviyo may also be interested in using these other technologies: FlexSlider, Lucky Orange, Criteo, Zen Cart, Vitals, Module Federation, Instafeed, Fontify, Judge.me, TablePress.



Top IAB Industry Verticals using Klaviyo





Top 10 technologies that are most often used together with Klaviyo



Technology% of use together with KlaviyoWebsite
Module Federation93.15https://webpack.js.org/concepts/module-federation/
webpack88.99https://webpack.js.org/
HSTS80.29https://www.rfc-editor.org/rfc/rfc6797#section-6.1
Facebook Pixel79.42http://facebook.com
HTTP/378.83https://httpwg.org/
core-js75.05https://github.com/zloirock/core-js
web-vitals72.54https://github.com/GoogleChrome/web-vitals
Open Graph72.18https://ogp.me
Facebook58.59http://facebook.com
Boomerang57.06https://akamai.github.io/boomerang




Technologies that are most interesting for website using Klaviyo, as determined by our AI recommender



TechnologyAI Recommendation Score Website
FlexSlider0.15https://woocommerce.com/flexslider/
Lucky Orange0.12https://www.luckyorange.com
Criteo0.12http://criteo.com
Zen Cart0.12http://www.zen-cart.com
Vitals0.12https://vitals.co
Module Federation0.11https://webpack.js.org/concepts/module-federation/
Instafeed0.11https://apps.shopify.com/instafeed
Fontify0.1https://apps.shopify.com/fontify-change-customize-font-for-your-store
Judge.me0.1https://judge.me
TablePress0.1https://tablepress.org


Distribution of domains using Klaviyo over IAB1 verticals











Introduction to Klaviyo

Klaviyo is a marketing automation platform that allows businesses to send targeted email and SMS campaigns to their customers. It also includes features such as segmentation, A/B testing, and analytics to optimize campaign performance. Klaviyo integrates with popular ecommerce platforms such as Shopify, Magento, and WooCommerce, as well as other tools like Facebook, Instagram, and Google Ads. The platform also offers personalized recommendations and predictive analytics to help businesses grow their revenue and customer base.

Practical Applications of Klaviyo


- Email marketing campaigns
- Segmentation of email lists based on customer behavior
- Personalized email content and product recommendations
- Abandoned cart recovery emails
- Post-purchase follow-up emails
- Subscriber opt-in forms and pop-ups
- A/B testing of email subject lines and content
- Automated email flows triggered by customer actions
- Integration with e-commerce platforms for data synchronization
- Analytics and reporting on email campaign performance

Benefits and Advantages of Klaviyo

- Klaviyo provides highly targeted email marketing campaigns based on customers' behavior and preferences.
- It offers advanced segmentation and automation features that efficiently personalize and optimize email marketing efforts.
- The platform provides detailed analytics and reporting, giving businesses insights into how their email campaigns are performing and where improvements can be made.
- Klaviyo integrates with various e-commerce platforms, making it easy for businesses to sync customer data and streamline their email marketing campaigns.
- The platform is user-friendly and customizable, allowing businesses to create visually appealing emails without needing advanced design skills.
- Klaviyo also offers SMS marketing capabilities, allowing businesses to reach customers through another communication channel.
- The platform provides responsive customer support and resources such as webinars and tutorials to help businesses maximize their email marketing efforts.



Distribution of domains using Klaviyo over IAB2 verticals













Most popular websites using Klaviyo



WebsiteIAB category 1IAB category 2OpenRank
comodo.comTechnology & ComputingComputing5.54
chroniclebooks.comBooks and LiteratureFiction5.17
konmari.comHobbies & InterestsArts and Crafts4.95
soundstrue.comMusic and AudioBusiness4.94
honest.comStyle & FashionBeauty4.85
kennethcole.comStyle & FashionMen's Fashion4.7
pencils.comHobbies & InterestsArts and Crafts4.6
bond-touch.comPersonal FinanceAuto Body Styles4.55
hastybake.comFood & DrinkBarbecues and Grilling4.54
paleoonthego.comFood & DrinkNutrition4.53




Less popular websites using Klaviyo



WebsiteIAB category 1IAB category 2OpenRank
aralysboutique.comStyle & FashionMen's Fashion0
muerteclothing.comStyle & FashionDesigner Clothing0
botworldincshop.comStyle & FashionMen's Fashion0
ladoggievita.comPetsPet Supplies0
customlanyard.comStyle & FashionWomen's Fashion0


Distribution of domains using Klaviyo over 1 million most popular domains
















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Distribution of domains using Klaviyo over domain ages



The average age of websites using Klaviyo is 10.7 years.

The average page rank (measure of backlink strength) of websites using Klaviyo is 3.04.











5 technologies that are less often used together with Klaviyo



Technology% of use together with KlaviyoWebsite
3dCart0.0173http://www.3dcart.com
A8.net0.0173https://www.a8.net
Accessible3600.0173https://accessible360.com
Ace0.0173https://github.com/ajaxorg/ace
Act-On0.0173http://act-on.com