Websites using Yandex.Direct
Description of Yandex.Direct: Yandex Direct is the platform designed for sponsored ad management.
Yandex.Direct is used by 0.01% of websites in the Advertising category.
Business and Finance is the most popular main category among the websites using Yandex.Direct.
Personal Debt is the most popular subcategory among the websites that are using Yandex.Direct.
The technologies that are most often used together with Yandex.Direct are Yandex.Metrika, Google Analytics, jQuery, PHP, Nginx, Google AdSense, MySQL, Google Font API, Liveinternet, Bootstrap.
Our AI based recommender engine (trained on 100 million data points) suggests that websites using Yandex.Direct may also be interested in using these other technologies: Yandex.Metrika, Liveinternet, Algolia, Twenty Twenty, Google App Engine, ADFOX, CNZZ, EWWW Image Optimizer, Yoast SEO Premium, PerfectApps Swift.
Top IAB Industry Verticals using Yandex.Direct
Top 10 technologies that are most often used together with Yandex.Direct
Technologies that are most interesting for website using Yandex.Direct, as determined by our AI recommender
Distribution of domains using Yandex.Direct over IAB1 verticals
Introduction to Yandex.Direct
Yandex.Direct is an online advertising service that allows businesses to create and display ads on the Yandex search engine and its partner websites. The platform uses a pay-per-click model, where advertisers only pay when users click on their ads. Yandex.Direct offers various targeting options, including location, device, time of day, and keywords. The service also provides analytics and optimization tools to help advertisers track their campaign performance and make data-driven decisions.
Practical Applications
of Yandex.Direct
- Yandex.Direct can be used by businesses to create targeted advertising campaigns on Yandex search results pages, the Yandex advertising network, and partner websites.
- It allows advertisers to target their ads based on location, device type, search query, and other parameters, increasing the relevance and effectiveness of their ads.
- Yandex.Direct provides detailed analytics and reporting on ad performance, allowing businesses to optimize their campaigns for maximum ROI.
- The platform also offers tools for ad creation and optimization, such as keyword research, ad copy testing, and automated bid management.
- Yandex.Direct can be particularly useful for businesses targeting Russian-speaking audiences, as Yandex is the leading search engine in Russia and other CIS countries.
Benefits and Advantages of Yandex.Direct
1. Increased visibility: Yandex.Direct allows businesses to advertise their products and services on Yandex, one of the most popular search engines in Russia, which can lead to increased visibility and higher traffic to their website.
2. Targeted advertising: Yandex.Direct offers a range of targeting options such as location, interests, behavior, and demographics, which helps businesses to reach their target audience effectively.
3. Cost-effective: Yandex.Direct operates on a pay-per-click model, which means businesses only pay when users click on their ads. This makes it a cost-effective advertising option for businesses of all sizes.
4. Customizable ads: Yandex.Direct allows businesses to create customized ads using different formats such as text, image, and video, which can help them attract more clicks and conversions.
5. Detailed reporting: Yandex.Direct provides detailed reporting and analytics that can help businesses track the performance of their ads, identify areas for improvement, and optimize their campaigns for better results.
6. Localized campaigns: Yandex.Direct offers local advertising options that enable businesses to target users in specific regions or cities, making it an effective tool for businesses with a local presence.
7. Integration with other Yandex services: Yandex.Direct integrates seamlessly with other Yandex services such as Yandex.Metrica and Yandex.Market, which can provide businesses with even more insights and opportunities to improve their advertising campaigns.
Distribution of domains using Yandex.Direct over IAB2 verticals
Most popular websites using Yandex.Direct
Less popular websites using Yandex.Direct
Distribution of domains using Yandex.Direct over 1 million most popular domains
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Distribution of domains using Yandex.Direct over domain ages
The average age of websites using Yandex.Direct is 9.8 years.
The average page rank (measure of backlink strength) of websites using Yandex.Direct is 2.2.
5 technologies that are less often used together with Yandex.Direct
| Technology | % of use together with Yandex.Direct | Website |
|---|
| Google Sign-in | 6.6667 | https://developers.google.com/identity/sign-in/web |
| Yoast SEO | 6.6667 | http://yoast.com |
| Module Federation | 6.6667 | https://webpack.js.org/concepts/module-federation/ |
| HTTP/3 | 6.6667 | https://httpwg.org/ |
| OpenResty | 6.6667 | http://openresty.org |
