Trustpilot - Web Usage Statistics and Market Share

Discover the power of data-driven decision making with our Web Usage Statistics and Market Share analytics of Trustpilot.

Gain unparalleled insights into the rapidly evolving digital landscape and stay ahead of the competition with a comprehensive analysis of Trustpilot key performance metrics.

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Websites using Trustpilot

Description of Trustpilot: Trustpilot is a Danish consumer review website which provide embed stand-alone applications in your website to show your most recent reviews, TrustScore, and star ratings.

Trustpilot is used by 35.21% of websites in the Reviews category.

Real Estate is the most popular main category among the websites using Trustpilot.

Real Estate Buying and Selling is the most popular subcategory among the websites that are using Trustpilot.

The technologies that are most often used together with Trustpilot are Open Graph, webpack, Tealium, HSTS, Lua, jQuery, Google Tag Manager, Bootstrap, Nginx, Google Analytics.

Our AI based recommender engine (trained on 100 million data points) suggests that websites using Trustpilot may also be interested in using these other technologies: Tealium, Visual Website Optimizer, Kinsta, ClickCease, Google Optimize, Mautic, Bluehost, Kendo UI, Klarna Checkout, MTCaptcha.

Top IAB Industry Verticals using Trustpilot

Top 10 technologies that are most often used together with Trustpilot

Technology% of use together with TrustpilotWebsite
Open Graph75.3
Google Tag Manager29.81
Google Analytics28.22

Technologies that are most interesting for website using Trustpilot, as determined by our AI recommender

TechnologyAI Recommendation Score Website
Visual Website Optimizer0.13
Google Optimize0.12
Kendo UI0.11
Klarna Checkout0.11

Distribution of domains using Trustpilot over IAB1 verticals

Introduction to Trustpilot

Trustpilot is a review platform that allows consumers to share their experiences and opinions about businesses. It provides a transparent and open platform for businesses to collect and manage customer feedback, reviews and ratings. Trustpilot helps businesses build trust and credibility with their customers by providing them with a way to showcase their reputation and demonstrate their commitment to customer satisfaction.

Practical Applications of Trustpilot

1. E-commerce businesses can use Trustpilot to collect and display customer reviews on their website, which can increase consumer trust and confidence in their brand.

2. Trustpilot can help businesses monitor and respond to customer feedback, allowing them to identify areas for improvement and address customer concerns in a timely manner.

3. Consumers can use Trustpilot to research and compare different businesses, helping them make more informed purchasing decisions.

4. Trustpilot's review platform can be used by service-based businesses, such as healthcare providers or financial institutions, to showcase their expertise and build credibility with potential clients.

5. Trustpilot can help businesses gather customer insights and feedback, which can inform product development and marketing strategies.

Benefits and Advantages of Trustpilot

- Transparency: Trustpilot allows for honest and transparent feedback from customers, providing businesses with valuable insights into their strengths and areas for improvement.
- Reputation management: By actively engaging with and responding to reviews, businesses can improve their online reputation and build trust with customers.
- Increased customer loyalty: Trustpilot's review system allows businesses to establish a loyal customer base by providing customers with a platform to voice their opinions and concerns and demonstrating a commitment to excellent customer service.
- Improved SEO: Trustpilot reviews can improve a business's search engine ranking and visibility, making it easier for potential customers to find them.
- Competitive advantage: Businesses with high Trustpilot ratings and positive reviews have a competitive advantage over those with lower ratings, as customers are more likely to choose them over their competitors.

Distribution of domains using Trustpilot over IAB2 verticals

Most popular websites using Trustpilot

WebsiteIAB category 1IAB category 2OpenRank
jpurecords.comMusic and AudioRock Music5.85
avg.comTechnology & ComputingComputing5.36
keepandshare.comFamily and RelationshipsArts and Crafts5.08
varsitytutors.comEducationLanguage Learning5.06
setmore.comTechnology & ComputingComputing5.04
artfinder.comFine ArtModern Art4.95 and FinanceBusiness4.82
jalbum.netHobbies & InterestsImages/Galleries4.81
991.comMusic and AudioRock Music4.75
zenplanner.comBusiness and FinanceBusiness4.65

Less popular websites using Trustpilot

WebsiteIAB category 1IAB category 2OpenRank
neoage.comReal EstateBusiness0
audiolease.comReal EstateReal Estate Buying and Selling0
hypertower.comBusiness and FinanceMalls & Shopping Centers0
lgaa.comReal EstateReal Estate Buying and Selling0
honest-forest.comStyle & FashionBeauty0

Distribution of domains using Trustpilot over 1 million most popular domains

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Distribution of domains using Trustpilot over domain ages

The average age of websites using Trustpilot is 10.7 years.

The average page rank (measure of backlink strength) of websites using Trustpilot is 2.34.

5 technologies that are less often used together with Trustpilot

Technology% of use together with TrustpilotWebsite
Headless UI0.0199
Salesforce Marketing Cloud Account Engagement0.0199